Fake followers and bot accounts
Fake followers are bought or automated bot accounts; they depress engagement and invite platform penalties and lost credibility.
Detection
Sudden follower spikes, low engagement, accounts without photos or with random names, odd geographic spread.
Risks
Platforms purge them in bulk and may limit reach; brands and press discount such accounts.
Frequently asked questions
What if someone sends me fake followers?
Report and clean them; it can be used as an attack.