SEO and GEO
We work so your brand is cited both in Google results and in AI answers.
Also known as: SEO agency · SEO services · GEO · generative engine optimization · AI SEO agency · AI search optimization
What we do
- 01
Technical SEO
Speed, indexing, structured data and sitemaps.
- 02
Content strategy
Expert content mapped to search intent.
- 03
GEO
Clear, sourced content AI assistants can cite, llms.txt and consistent entity data.
What is GEO and how is it different from SEO?
SEO is about ranking in search results. GEO (generative engine optimisation) is about being named and cited when people ask ChatGPT, Gemini, Perplexity or Google’s AI Overviews. The two overlap: assistants build their answers from pages they can find, read and trust.
Good GEO work makes your brand easy to understand for a machine: clear facts in one place, consistent across the web, backed by sources that assistants already rely on.
What we fix first
Most sites lose more to technical problems than to missing content. The first pass covers:
- crawling and indexing: sitemaps, canonical tags, redirects, language versions (hreflang)
- speed on mobile, measured with Core Web Vitals
- structured data that states who you are, what you offer and where
- a plain-language summary for AI crawlers (llms.txt) and pages that answer real questions
How AI assistants choose their sources
Assistants lean on established indexes and on sources with a track record: reputable press, encyclopedias, review platforms, official registries and well-structured company sites. A wrong answer usually traces back to an old article or an inaccurate listing.
We map which sources shape the answers about you, correct what is wrong at the source and add accurate information where assistants look.
How we measure it
Search Console and Bing Webmaster Tools for search, plus a fixed set of questions asked to several assistants every month, with the answers recorded side by side. You see what changed and why.
How it works
Free assessment
We review your situation and tell you honestly what is possible.
Plan and quote
A clear plan, a timeline and one transparent price.
Execution
One team handles reports, legal coordination, content, code and press, with no middlemen.
Report and watch
You get a written report, and we keep monitoring for changes.
Timeline: Platform reports can work within days; publisher, search engine and legal routes take weeks to months.
Frequently asked questions
What is GEO?
Generative Engine Optimization: the work that makes generative search engines such as ChatGPT, Gemini, Perplexity and Google AI Overviews describe and cite your brand accurately and often.
What is generative engine optimization (GEO)?
Work that helps ChatGPT, Gemini, Perplexity and Google AI Overviews describe your brand correctly and cite you: coverage in trusted sources, structured data, clear quotable content and consistent brand facts everywhere.
How can my brand show up in ChatGPT answers?
AI assistants draw on trusted web sources. Clear, consistent and well-sourced information about your brand across the web raises the chance of accurate mentions.
